One thing that I absolutely have to live by with my blog is: Scheduling blog posts in advance. My life schedule doesn’t give me the luxury to leave things to the last minute and I like to be an organized person. Especially when it comes to meeting deadlines.
Disclaimer: I’m not an organised person anywhere else in my life, only when deadlines need to be met…
The reason I’m writing this post is because I’ve seen a quite few bloggers recently casually state things like:
‘Just writing my blog post for tomorrow!‘ or ‘Whoops, I was meant to post a blog post today but I forgot to write it…‘ or ‘I’m so stressed! I don’t have any content planned for tomorrow!‘
And I am baffled at how everyone has time to leave things this last minute! Of course not everyone leaves it this late and I’m sure not everyone blogs and posts content as they write it. But for the ones that do I am amazed that they can be organised to do so!
This definitely comes down to everyone’s schedules and what they do on a regular day-to-day basis.
However, I think scheduling posts in advance is very effective, I think it’s a less stressful way to blog, and I know it takes the pressure off.
Why I think you should schedule your blog posts in advance:
1. It saves time
It saves time!
If you manage to have up to a month or more of posts scheduled and planned, then this would save you time in the long run. This allows for life and other things to get in the way so if you suddenly find you have no time to write a blog post, or you’re just really not in the mood, then there is nothing to worry about because your deadline is ages away.
I feel like this also gives you the opportunity to socialise more with friends without feeling guilty about not being at home blogging. I can’t be the only one that sometimes feels guilty because I do this?
Having your posts planned and scheduled gives you more time for other things.
2. It’s less stressful
If a particular life thing pops up and takes up your time, or if you feel uninspired and don’t want to write mediocre bull crap, or if you would rather go out to dinner with friends and go to sleep early instead of writing – you have no need to worry if you have your posts already scheduled.
This has helped me a lot over the past, something has come up and I haven’t written the posts I planned to. It was alright because I wasn’t in any rush to have them completed since I had a months worth of posts already scheduled on my blog. It’s a lot less stressful and you don’t feel guilty about not writing those posts.
3. More time to edit
One thing I really enjoy about scheduling posts in advance is the ability to go back, re-read and re-edit that post.
Maybe two weeks after you’ve scheduled that post you suddenly come up with more points you want to discuss, or even better, you think of a companion post to write alongside it. This allows you to chop and change the already scheduled post to fit better with your companion post.
Or you just have more time to spell check a post. As they do say, when you want to check your writing, leave it for a while and then come back to it with fresh eyes. I always find I catch error’s in my posts if I come back to it a few weeks later and check it again.
More time to edit never hurt no-body!
4. Better quality content
If you have more time to write your content, then naturally you will produce much higher quality content because you have more time to spend on it. Who can fault that?!
You might come up with a post series for that one post if you have more time to think about it, plan it, and draft it. You can edit it more often and add ideas. You also may come up with a new idea on how to structure the post so it comes across more effectively to your readers.
5. Consistent blog posting
Of course this means that you will be posting content consistently. Which I think is pretty important if you want to keep readers around. Readers always come back if your content is posting every few days a week. They will see you as a reliable blogger and will know that when they come back in a few days’ time there will be more content to read.
Scheduling your posts in advance can really help a blogger out who has a busy work and social life. For me, if I didn’t schedule posts in advance then my blog loses out because I always feel like I have last minute things pop-up that stop me from writing my content when I plan to.
Of course, having so many posts scheduled in advance means that you might feel sometimes that the content is now outdated, but that really depends on you and what content you’re posting. If I feel like I need to move things around to work better then I will.
However, it’s your blog and you can ultimately post whenever and as often or less as you like. There’s no ‘wrong’ way to go about it.
Do you schedule posts in advance? How far in advance do you schedule? Do you hate scheduling your posts in advance and go with the flow? Do you find it a limiting way to blog? What are your thoughts?